Designing a logo is an intricate process that goes beyond mere aesthetics. Each logo serves as a visual embodiment of a brand, distilling complex ideas into simple yet impactful icons. My portfolio features logos created for a variety of clients, from podcasts to charities, as well as my own Whalington logo. Each design captures the essence of the brand it represents, weaving symbolism into a compact form that tells a story at a single glance. The beauty lies in the simplicity.
